As consumers become more health-conscious, the global movement for zero-proof spirits is gaining momentum. One company, Arkay Beverages, has seen a 400% increase in sales.
Fort Lauderdale, FL , July 27, 2020 (GLOBE NEWSWIRE) — Fort Lauderdale, FL — If you haven’t heard of the alcohol-free movement, it might not be what you’d expect. As consumers become more health-conscious, the global movement for zero-proof spirits is gaining momentum. One company, Arkay Beverages, has seen a 400% increase in sales.
What is the Alcohol-Free Movement?
According to MarketWatch, the alcohol-free movement is driven by individuals who “value high energy and productivity over just getting high.”